Design is a highly iterative process and requires a great deal of research, ideas, the ability to communicate through writing and drawing and consistently testing prototypes to design a good final product. Constraints are often time, resources and design parameters. Function always leads form and the customer is king.
A representative from Gary Fisher talks about going through the motions of a typical new project, from taking a idea on the drawing board to a virtual bicycle model in SolidWorks to finally building a working product that will satisfy the intended customer. Video courtesy USER RAFISILUK.
You can also watch a good clip of the design behind the TREK Lime Bike.
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